The Holiday Season is coming. Is your business ready?

Every December, the “big boxes” and national chain stores suck away precious customers from small business. To whom can small business turn to remain competitive amidst the holiday season’s multi-million-dollar marketing frenzy?

Look no further than BIG Images! This December you need to maximize your sales. The most effective and inexpensive way is to breathe new life into your storefront — capture customers’ attention and pull them in.

Thousands of potential customers may pass by your storefront everyday on their shopping quests. With BIG Images as your ally you can reach out to those customers by utilizing your store front effectively. Convince them that you provide what they’re looking for. Make your message too large to ignore. Turn foot traffic into dollars.

BIG Images will help you accomplish this with the following effective products:

• Window Graphics — Repositionable window graphics make your storefront come alive in full color.
• Vehicle Magnets — Take your marketing efforts on the road and turn rush hour into a captive audience.
• Floor Graphics — Dazzle customers with contour-cut slip-resistant floor graphics.
• Banner Stands — Break from the confines of your walls with a banner stand for indoor or outdoor use.

Getting started is easy — give us a call at 1-805-781-9301. We work on a 3-day turn around schedule so we will have your project ready to pick up, or shipped to you, in three days or less. If you do not have artwork ready to print we can help by putting you in touch with a designer that best suits your specific needs.

For those of you that do not have print-ready artwork and would rather not hire a designer, or just like to do it yourself, we’ve give you Banner-Works. Simply click here to go to Banner Works, choose from one of hundreds of pre-made templates, and edit to your heart’s content. Design on your own time, at your own pace, and get it printed quickly. You don’t need thousand-dollar software and weeks of instruction, just an internet connection. From there you’ll be one step closer to an effective marketing campaign.

For any questions, or to start outfitting your storefront with effective & inexpensive holiday marketing, call Ken Pettit at 1-805-781-9301.

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Dry Erase Laminate now Standard Finishing Option

Dry-Erase Laminate: Custom Dry-Erasable Graphics Increase Effectiveness and Visibility

A dry-erasable surface is now a standard finishing option on all of BIG Images print media. This option can be added to almost every type of product BIG Images offers, from Banners to Photographs, Presentation Boards to Charity Checks, and Sandwich Boards to Sidewalk menus.

A dry-erasable finish is now a standard option on all of BIG Images print media. Any type of large-format print can be finished with a dry-erasable laminate that allows for temporary marking on the write-on and wipe-off surface. The benefits include increased re-usability of the image, better communication effectiveness, and increased productivity & visibility.

Large-format print buyers want to increase the effectiveness of their marketing, trade-show, and presentation materials. For some this means having the flexibility to change and/or adjust the content at will. The possibilities offered by dry-erase laminates — to be able to change out the message daily, or to discriminately highlight areas for increased communication & marketing effectiveness — mean prints will remain more useable and flexible in the unforeseen future.

Here are some quotes from customers who have successfully used BIG Images dry-erase laminate to solve their unique challenges:

“The large Dry Erase Check we got from BIG Images makes a great visual representation of our annual Rotary ‘Mums for Mammograms’ fundraising efforts. Being able to customize it multiple times each year for publicity photos and check presentations at the various participating clubs is really convenient, saving both time and money.” — Robin Dudley, Founder / Chairperson “Mums for Mammograms”. A Rotary Breast Cancer Awareness Project

“Once again BIG Images has pulled a rabbit out of it's proverbial hat. We needed branded menu boards for use indoors and outdoors, and we needed to be able to update them daily. Their dry-erasable laminate was the perfect solution. BIG Images’ quality and attentiveness has yet again creatively and effectively solved our needs.” — Darren Smith, Operations Officer of Downtown Brew

“I had a need for a number of large dry erasable and portable maps. BIG Images was willing to experiment and work with me to find a solution on very quick turnaround. The maps will be used for many years in training programs. BIG Images is my source for large print jobs, I highly recommend them.” — Nancy Graves CTS

Available for immediate purchase, this product is recommended for the following applications:

• Where hand-written, personalized messages are appropriate.
• Training events & presentations to drawing attention to key elements.
• Charity checks and presentation checks.
• Sidewalk advertisements such as sandwich boards & easels.
• Product banners where prices fluctuate regularly.
• Dry Erase Large Checks

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Ken Pettit Elected VP of SLOCAMA, on Marketing Committee for SLO Symphony

Ken Pettit, a founding partner in BIG Images, has been elected as Vice President of SLOCAMA for the third year in a row. In addition he has been invited to join the San Luis Obispo Symphony’s Marketing Committee.

In 2004 Ken co-founded SLOCAMA, the San Luis Obispo Creative and Marketing Alliance. It is a group of creative and marketing professionals and students in San Luis Obispo County. The goals of SLOCAMA are:

• Inspiration: To raise the bar and inspire each other
• Collaboration: To bring creative professionals together
• Education: To educate our community about marketing

This year Ken continues to bolster the Marketing community by helping to lead SLOCAMA into 2007. Ken has also helped lead BIG Images’ efforts in supporting the San Luis Obispo Symphony for three years running (read more here). Ken’s continued local involvement has been an invaluable asset to the marketing community & the musical arts of San Luis Obispo.